Improve effectiveness by developing new skills and learning from peers

Building Capability to Drive Change

The Challenge

Improving operational excellence requires developing new skills in areas such as strategic leadership, marketing, revenue acquisition, impact measurement, operations and innovation.

However, our members identified challenges such as :
• Time constraints to attending all-day workshops
• Budget constraints for professional development
• Limited sector relevance of many external workshops

Our Approach

Co-creation sessions with the sector produced the following approach:


Different offerings to meet different needs

For example:

  • 1-day Workshops may provide fundamental how-to skills for those early in their journey
  • 3-hour Facilitated Forums involving more advanced participants may focus on specific issues
  • On-line e-workshops support participants unable to attend Sydney, Melbourne or Brisbane workshops


Development as a journey, not an event

Internalising new skills and embedding behavior change is experiential – it is rarely achieved through reading. We develop new practices by engaging with others.

Our approach therefore includes:

  • Pre-reading to provide baseline knowledge
  • Practical skill development involving sector examples and peer learning
  • Follow-up to help embed new skills (typically through a Zoom video conference with a small group of peers)


Leveraging sector experience and expertise

Our workshops involve:

  • Sector leaders who have successfully improved practices to provide insights and key success factors
  • Consultants with subject matter expertise and sector experience
  • Peer learning

Upcoming Workshops

Upcoming workshops (venue and dates to be provided) :

Effective CRM Implementation: 

Corporate Partnerships: 

Volunteer Management: 

Measuring Social Impact: 

Effective CRM Implementation

It is vital that For Purpose organisations effectively engage, build and sustain rewarding relationships with their donors, supporters, and stakeholders. CRM is no longer just beneficial for the fundraising function.

However, implementing CRM, and embedding a new system into business as usual, can be a challenge.

This 1-day workshop will provide you with a practical framework to select the right CRM platform and create an implementation road map. A follow-up Zoom video conference helps you apply new skills in your workplace.

Topics Covered:

CRM in our Sector:
• Why is it important – Benefits
• Impact of not getting it right

Where do you use CRM:
• Who are your stakeholders
• Assessing your readiness

Selecting the right CRM:
• A selection framework
• Creating your Business Case

Implementation Success Factors:
• What approach works
• Potential pitfalls

Creating a CRM road map:
• Implementation stages & activities
• Embedding behavior change

Creating Your Action Plan

Panel Discussion:
• Sector leaders discuss their CRM journey

Workshop: 11.00 a.m – 5.00 p.m
Fee: $ 300 (members), $ 400 (non-members)
Includes: Pre-reading, workshop, post-workshop Zoom video conference

When: Start date to be provided
Participants can choose from three locations:

Your Facilitator:
Angeline Veeneman is a highly respected consultant, facilitator, project manager, IT specialist and business analyst who assists for purpose organisations to implement technology solutions to deliver their purpose and commercial objectives.

Angeline’s sector clients include The Wilderness Society, Amnesty International, Black Dog Institute, the Australian Academy of Science and Community Legal Centres.

Click here to request the Workshop brochure.

Contact us for assistance

Craig Hawke

02 9478 1463